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An Idea Is Born

One of our all time bestsellers, Magimixer, was simply created by an accident that occurred while tidying-up.

Two stencils and a die

One bright morning in the summer of 1981, while our chief inventor, Ora was tidying her desk, she lifted up a couple of plastic stencils filled with round holes. A wooden die fell in between the stencils. Ora noticed that this die was "locked" in between the stencils, yet could move and spin around and had a nice tactile touch to it.

Ora's initial (Cardboard) model

The notion led quickly to a first model, made of cardboard. Ora made it herself, since Theo, the company’s Chief Model Maker, was serving in the Israely army reserve for several weeks.

Theo's engraved (plastic) model

Upon his return it was very clear what had to be done to perfect the game, and in less than a week, working on his Pantographic engraving machine, Theo came up with the ideal industrial model: a flower-shaped dice container.

Orda's Magimixer final product

That same design was then produced by Hasbro's Milton Bradley and Orda, and is being manufactured to this day. Orda (today part of Creative Toys, Israel) marketed and exported Magimixer's various versions, among others to Discovery Toys (USA), Masudaya (Japan) and Orda Korea.

MB's Play on WordZ

Millions of Dice Flowers have left Orda's plant in Kibbutz Malkiya, on Israel's northern border. They have continued to sell the game, as has Hasbro's Milton Bradley, with a "few" Play On WordZ of their own.

Comments:
  • term paper editing

    January 18, 2012

    It's very strange invention. Is it useful?

  • opiaezsmbk

    January 10, 2012

    asfDai lpwhzzdtswwd

  • Wood

    January 08, 2012

    You have more ufesul info than the British had colonies pre-WWII.

  • mortgage loans

    December 01, 2011

    Some specialists state that loans help a lot of people to live the way they want, just because they can feel free to buy necessary goods. Moreover, banks give short term loan for young and old people.

  • Guest

    December 21, 2008

    I would like to know if you can still buy them? I am after one - I used to have one as a child and leant it to a friend but they lost it, so I would like to replace it. Any suggestions?

  • amir

    June 10, 2008

    nice!

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